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234 יונתן ונטורה 9 . MacDonald, Juliette . 2005 . " Design and Modern Culture" . In : Exploring Visual Culture . Matthew Rampley ( Ed . ) . pp . 50 - 66 . Edinburgh : Edinburgh University Press http : / / www . idsa . org / what - is - industrial - design . 10 http : / / www . quotationspage . com / quote / 38355 . html . 11 http : / / www . core77 . com / reactor / 08 . 06 _amit . asp . 12 Norman, Donald . 2004 . Emotional Design : Why we Love ( or Hate ) . 13 Everyday Things . Cambridge,MA : Basic Books . P . 78 Jones, John Chris . 2009 . " What is Designing ? " . In : Design Studies : A . 14 Reader . Hazel Clark and David Brody ( Eds . ) . pp . 77 - 80 . Oxford : Berg Buchanan, Richard . 1995 a . " Wicked Problems in Design Thinking" . In : . 15 The Idea of Design : ADesign Issues Reader . Richard Buchanan and Victor Margolin ( Eds . ) . p . 3 - 20 . Cambridge, MA : The MITPress Simon, Herbert . 2009 . " Understanding the Natural and Artificial Worlds" . . 16 In : Design Studies : A...  אל הספר
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